NYBEP Logo, Branding, Promotional Material & Website Design
Client: NYBEP Ltd
NYBEP (North Yorkshire Business Education Partnership) is an accredited provider of business education services. They bring together schools, colleges, higher education and business, working regionally and nationally.
To expand their market reach and attract new customers NYBEP decided their flagship Education and Business Programmes required a bold new identity that would convey the company's vision 'nurturing talent for successful futures' and visually engage with both the education and business sectors.
To achieve this we created a vibrant flower graphic which symbolises 'talent' and just like a real flower, talent needs supportive 'nurturing' in order for it to grow and flourish.
To achieve this we created a vibrant flower graphic which symbolises 'talent' and just like a real flower, talent needs supportive 'nurturing' in order for it to grow and flourish.
Each Education Programme has its own individual accent colour which is used to visually differentiate itself when required. All the colours combine to form the main NYBEP and Partner logo branding. The Partner logo is used by businesses that support NYBEP on their promotional literature like a kite mark.
NYBEP Exhibition Design
With such a small area to work with, it was paramount that we maximised the visual impact of the display. The white back drop and table covering enabled the vivid colours of the new corporate literature to really stand out. The exhibition space created a modern, fresh and friendly feel that visitors found interesting, engaging and very approachable.
With such a small area to work with, it was paramount that we maximised the visual impact of the display. The white back drop and table covering enabled the vivid colours of the new corporate literature to really stand out. The exhibition space created a modern, fresh and friendly feel that visitors found interesting, engaging and very approachable.
|
NYBEP Website
Following the same visual style as the new marketing and promotional material, the new NYBEP website is an information rich but easy to navigate site. It features several bespoke functions including a live Twitter feed, interactive event calendar, news pages (displaying text, images and video) and its own integrated content management system (CMS). |
We are so pleased with our company rebrand. It has inspired a new confidence throughout the whole team and the positive customer feedback has been overwhelming. Craig and Siobhan are always a delight to work with.
All content ©Inchpunch Design Limited.